Apple: The price of App Store apps in the UK and other countries will increase from February 13

Apple announced today that prices for App Store apps will increase in the UK and several other countries from February 13. These changes are implemented due to changes in taxes and foreign exchange rates.

App and in-app purchase prices will increase in Colombia, Egypt, Hungary, Nigeria, Norway, South Africa, and the UK, and decrease in Uzbekistanas the country’s value-added tax (VAT) rate has been reduced by 3%.

There are no changes to prices in Ireland, Luxembourg, Singapore and Zimbabwe, but earnings will be adjusted slightly due to VAT changes.

  • Ireland: Reduce VAT rate from 9% to 0 for electronic newspapers and periodicals

  • Luxembourg: Reduce the VAT rate from 17% to 16%.

  • Singapore: Increase GST rate from 7% to 8%

  • Zimbabwe: Increase VAT rate from 14.5% to 15%

Local developers will see increased revenue for sales in Cambodia, Kyrgyzstan, Indonesia, Singapore, South Korea, Tajikistan, Thailand and Uzbekistan by the end of January, Apple said.

IT Home learned that as early as December, Apple announced plans to provide developers with an additional 700 App Store app price points, making App Store pricing more variable. App prices will be able to go as low as $1, or as high as $74,999, and the changes will be implemented for all apps in spring 2023.